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Kodak Inkjet Media Launch
CLIENT: Kodak Professional
INDUSTRY: Consumer Goods AUDIENCE: B2B MEDIA: Collateral ![]() Create brand awareness and position Kodak as a supplier of media for Large Format Inkjet printing and present the portfolio of media available to all stake holders from the printers to the specifiers.
![]() A comprehensive kit designed for Distributors / Service Bureaus and End Users. With a 3 message tier (Compatibility, Variety and Value) and pieces that went from trade magazine ads to the first swatch kit in the industry that allowed to compare the same photo in over 36 different media sustrates.
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Not Released
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